INTRODUCTION | Website as work in progress | ver. xyz | → Designer still in the making


DESIGN PHILOSOPHY (wip) - world building through concept | wholesome
- communication from “the inside”

→   defining/refining the “core”

→ without why and what there can be no how - clear communication

→ MD | VIDEO | ANIMATION



PROGRESS  (ever-changing) - briefing | ask specific questions to clarify - framework | finding right wording/frame etc. to convey/communicate the essence/core of the project
- prototyping | developing different approaches/ideas/styles → framework - testing | narrowing possible outcomes by comparison → what works? strenghs & weaknesses - finalizing | still convey core? Communication appropriate? Right target? Wholesome experience?